In this post I construct an outfit of the day, from my capsule wardrobe, with the aim of imagining I am attending fashion week. Not exactly minimalist? I think it is… Read on.
Traditionally, fashion weeks were the way that the luxury industry established its direction, and what clothes would be sold, for a set period of time. There are arguably two worlds in contemporary fashion. Firstly there is “fast fashion”. With 52 ‘seasons’ per year, created by a new slew of products released per week in order to create consumer urgency. Through sheer volume. It runs based on the global poor’s relationship to the affluent, post-industrial world. Low wages and depressingly unfulfilling jobs fuel a drive for cheapness at every corner in consuming economies. And then there’s the luxury atelier. Which represents the elite, the limited production of the kind that fashion week celebrates and enshrines as the ideal to strive for.
Fashion week images – Runway style, streetstyle, and me.
Fashion week isn’t just about the runway shows, now. It’s about the streetwear, the clothes of the people who attend the shows. The spectators have become a kind of actor. We are in the age of Instagram, the smart phone, and with it the endless resource for the mining of ‘inspiration’.
It’s important to have these things in mind when consuming these images. Nevertheless, I do consider fashion and style to be one of my passions. I am also increasingly coming round to the idea that the desire to find a personal style, for me, was a moment in my life where I truly lived an intentional life. Sure I did not do it in a frugal way. But why would I? I got interested at the same time as millions of other young men in the UK. In the late 2000s and early 2010s, men became enamoured and inducted into the fast fashion world that had indoctrinated their sisters, girlfriends, wives, friends (etc.). Everything makes more sense in hindsight.
I love looking at runway shows. I find them inspiring, and reading the way that they are put together narratively reminds me of the artistic, design and aesthetic roots of being into fashion. That’s an impulse that is not, necessarily, connected with the desire to shop. So why not make my own outfit challenge, to act like I am at a fashion week?
My outfit for fashion week.
People who attend fashion week are notorious for changing their outfits constantly. For mapping every detail to the best of their ability. That’s one hell of a dedication, if you ask me. So why not take that attitude, but apply it to items I already own? Now, for me, there are some fundamental rules I wanted to follow:
- To incorporate a statement item.
- Fortune favours the bold.
- To keep a unified, coherent aesthetic that is true to what I regularly wear.
How I followed these rules.
- My brick red Common Projects Achilles Low sneakers. By placing the statement on-foot, there is less chance of being garish than if my trousers were the statement. That is, if you do not consider white jeans a statement! I personally love how red looks against neutral colours. It is the way I like to wear colour, because it is achieved by matching with your favourite “basic” items. No need to be a full traffic light.
- I donned a watch of mine which needs a new battery, but is one of my favourite items, by the minimal aesthetic masters Uniform Wares.
- Same as the above two rules. In the long term I would like to begin to incorporate some simple men’s jewellery into my ensembles. A bangle/cuff, perhaps; a necklace with a cool pendant. So I raided my girlfriend’s collection for something akin to what I would wear, making a unisex, gender stereotype-defying statement in the process. I like to think, however, my intention of making this item blend in was successful. So that, if I were to wear this in front of a street style photographer, it would be my own kind of secret. A detail only I can appreciate, in a sense.
- I like to think that other outfits by me are not too far away from this one (see below). However I am moving in a direction where my outfits are much comfier than they were previously. As such my t-shirt is soft, flowy, drapey, oversized.
Links to other outfits.
- Japanese denim jacket outfit
- Black leather sneakers – four ways to wear
- White bomber jacket – white t-shirt – indigo jeans – white Common Projects
- My #5lookschallenge
- Western check shirt / skinny jeans / boots
- How to wear Palewave Skinny jeans – a minimalist’s guide
- Grey sweatshirt minimally styled
- Monochrome knitwear, black skinny jeans, black leather sneakers
- Black bomber jacket / monochrome printed t-shirt / black jeans / Converse
Inspired by fashion week…
Helmut Lang, Spring Summer 1998.